Bellelily's growth journey and online department trends
As online fashion retailers, we are always on the lookout for new fashion trends and exploring the unique style that combines art through independent design. Our growth journey so far has been amazing, and we would like to share some of our insights with you.
1. Introduction
The e-commerce industry is one of the fastest expanding sectors in the world at present. In recent years, new channels have grown rapidly, such as mobile payments, which surged in 2016 from 4-6% to 14.5%, and the Internet of Things (IoT), which were births in 2013 but reached 103.6 million devices in 2016. E-book readers, smart watches, and home smart technology have become crucial parts of our lives. And with only a little more than 30% of women in the world spending on fashion, Bellelily is continuously exploring and discovering to open new doors and bright the way forward.
Our online fashion business is a simulation of reality. In the process of launching Fashion Launch, we must meet many challenges: branding campaign, build eful fashion website, merchant platform development, inventory onboarding, locate distribution center or warehousing, maintain warehousing facilities, client-seller business strategy, and logistics plan.
Our company is a successful e-Commerce fashion retailer in China. And we offer a number of fashion products through online series of businesses:
Launching Service, Speedie, Stylish, Purple, Jewel, Cobbler, Scholz, Wendy and more.
Led by Bazel Wu, Bellelily provides high-end fashion fashion products and concepts online. We continue to expand, which assists in the growth of our brand. And continue to identify new business trends and provide new erudition to the customers.
"Bellelily was Shopsin’s dream always, but he quickly became miss the reality of Entrepreneurial dreams."
We’re about to launch our second online store and during the months before the launch we also realised our growth potential and transformed the website.
According to Google, the first week of our online store had more than 60% increase in organic traffic. Within the next 2 years, our monthly traffic will grow by 50%.
For Baby Child's products, we had over 3000 visitors on the "more about" pages from 3rd party paid traffic sources，such as RetailMeNot, Bing, Yahoo, and YouTube.
We’ve got a lot to learn and this is the early stages of the journey of our business. The managed to starting out when we were running out of steam. Their attitude was consistent and adaptable as we learned. Within five weeks they were outsourcing all of their manufacturing and logistical tasks to us.
We found that the requirements of our business were constantly expanding, and the obvious approach was to outsource everything, us included, but this also meant that there were less opportunities for us to learn via interpersonal communication.
Bellelily will only provide handmade fashion with all-natural materials from factories that care for their workers and the environment. Insurers and fashion designers need to pay special attention to the impact of innovation from fashion industry.Every creative industry, like art, design, or tech, produces new products and contributes to our economic growth by stimulating the production of goods and services and enhancing well-being through design. From past studies and frequently cited manuscripts, it could be concluded that fashion upsurpted the whole economic value and growth of both developed countries and developing countries. It is a macroeconomy and has a big competitive advantage against tech that muslt make people invest their money in one project. How can marketers engage these time-scalar, variable, intermittent, and skilfull buyers? The answer to this question can not be one single thing and require a full comprehension about the buyer of the specific market place and demographic characteristics of all markets.
As online sales have exceeded offline sales and become chemically and socially sixty years old, people have already started comparing and collaborating with one another and with non-physical particular shopper. Information and interaction become the trend in times because of Google, Facebook, and other social media. After the automatic growth of worldwide e-commerce and unified e-commerce platform, some people even record that the online shopping is actually the major income of the majority of the countries. There is no doubt that the fashion world is doing well at present days.
With the highly respected e-Commerce industry growing on repeated cycles, online shopping is more vital than ever to retailers both in business to business and retail. In recent years, with e-Commerce the target market expand exponentially, fashion shopping has become singular in popularity. USA online shopping in 2015 grew 29.6%, which was 8.7% higher than 2014, according to IBW finding
The trend has been growing. Women is becoming more interested in fashion that gives them the feeling of individuality, creativity, and fashion statements: the most important is to have unique style and ideas.
For this reason, in 2017 we are expecting "The Year Of the Stoners." Cynical, the purists, the artistic designers, and the golden generation are all looking for their pleasure.
The vigor of the role input, I believe is an interesting perspective for Bellelily. We love to dominate this kind of thing.
Thus, it's no coincidence that it's known as the "Year of the Stoners."
Although these styles may go over -- especially for women who like classic clothing -- the emergence of stoners may mean that sales grow dramatically.
Here is Bellelily's stylists introduction. Although the classic range in Bellelily is always growing.
Crossing the Valley, mad marketing, and Indian fashion are a few trends existing in the first several months of the year we can use to lay the new year in place.
Beginning our journey, Bellelily was born in early June 2014 as we started to provide Gucci Long Distance Shopping Service for Australian women.
It naturally started our journey by exploring the fun and novelty in fashion access, the growth itself is so satisfying that we realized people might be confused in which is more comfortable for them to buy a product,buy the original, or buy the translated.
Bellelily began learning early on.
Our research told us that Australian women were not familiar with fashion brands. As they would often think alternately whether it is worth paying big money for the original, or just go with the same merchandise translated and receiving a slight discount, we asked their questions about the benefits of the original.
It benefits your brand, it facilitates the addition of a uniqueness and trust to the brand.
It makes your business appear classier, more sincere, more reliable as an administrator.
In order to break cultural barriers, we provide a common language, different cultural texture and modern interfaces to document the experiences of wealthy women worldwide and offer a guide for buying from the whole group of brands.
The best online store for dresses is where you are able to combine rates, sizes, coloring, trends has vertical and overall physical appearance, etc. In general, online clothing stores can be divided into two categories. There is a traditional online store and an online marketplace. A traditional online store is based on physical store racks. The advantage of a traditional store is that you can flexibly operate through various shopping channels such as malls, communities, etc. At the same time, your customers do not need to carry out a transaction with you and you might miss commuting or meeting interesting people. So in this case, the offline store is basically a type of grassroots market. Something interesting about the other side is that the online store is a buyer to buyer transaction, you can receive the messages sent directly to your clients through our feedback system, and its checkout process is convenient and efficient. You can follow the voice prompts and reach customers with no sales or no attention to make purchases through the feedback feature. The marketplace is more dynamic.
Buying a t-shirt is a classic way for many to find style inspiration. We give you all the essentials to make the perfect t-shirt work for you and your style. Discover product and fashion frame to create a smart and original look. The second base of Your looks. As well as dressing more stylish and putting yourself on the map. Realize your personal style with the emotionalpart of the successful head
When it comes to shirts, you need to know what to wear.
Shirts, like the worst part, come of all shapes and sizes. Often, they are expensive.
Don't be scared of purchasing without spending too much. Many online stores offer on a wide range of tops and selected as a department store, you will never have to buy it for numerous times. Remember that the design is extremely important.
If buying an article of clothing you will need to know some market information and research it to gather information about the consumer base that would like to wear this clothing.
The idea is not always to keep looking into the private shop, try to take the in the field.
Compare the shirt among long-standing products and brands to see where to have installed in the current market.
It all depends on you and on the dreams that you have and especially on the characteristic of your daily wear.
In the fast paced and ever-changing world of online retail, it's hard to keep up with the latest trends. Bellelily, an online department store, knows this all too well.
Founded in 2013, Bellelily has grown to be one of the most popular online stores in the world. With over 10,000 items in stock and new items added daily, they are always keeping up with the latest trends and fashion.
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